The new price point for the PSP™ (PlayStation®Portable) in India market has been announced. The retail price of PSP will be just Rs 7990, and will be coming with one Free Game.
The timing of the price reduction is interesting as it allows to maximise the sales opportunity in the summer season. With the exam season over and school holidays getting over, the demand for gaming consoles grows double. PSP has always been a much sought after device for the teen agers. With the free game of 'Street Cricket Champions ', the PSP will try to make use of the cricket frenzy in India to the best of its capacity.
With a host of top titles starting from just Rs 599* and a truly immersive portable gaming experience, time has never been better for people to acquire this cool gaming device, The wide collection of games on the platform has something for everyone: from joyous adventures with the bright and colourful LocoRoco's in LocoRoco™ 2, to underground street racing in Need For Speed™ ; karting to crazy new heights with Modnation™Racers, or join Kratos on his merciless quest to uncover his origins in God of War®: Ghost of Sparta.
PSP delivers hours of entertainment via PlayStation®Network (PSN); letting users join in and play online for free. PSP owners registered to PlayStation Network can enjoy a wide range of online content and services from on-line gaming, to downloading games, minis, PS one™ classics, free demos, trailers, and add-ons, and more from PlayStation®Store.
Atindriya Bose Country Manager, PlayStation business in India, commented: "PSP continues to offer a total entertainment package at unbeatable prices. The console's new retail price point of INR 7990 and an attractive free game of Street Cricket Champions will make it an attractive buy this summer holidays for the Indian teenagers. "
PSP is the affordable entertainment system that puts a whole world of games, movies and music in your hands - get yours now - new retail price of Rs 7990 with a game free applies from April 2011. To find out more, visit www.in.playstation.com
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