New film releases 'Conan - The Barbarian' 2D & 3D (English and dubbed in Hindi and Tamil), which screens in 244 UFO Digital Theatres, 'Stand By' (123 UFO Digital Theatres) and 'Yeh Dooriyan' (120 UFO Digital Theatres) crossed the century mark in the week of August 26 to September 1, 2011. From early next week, UFO Moviez' network of 2,500 theatres are gearing up for the big Bollywood, Tamil, Malayalam and Bengali releases starting from Tuesday, August 30, 2011, onwards. Salman Khan starrer 'Bodyguard' will release on Wednesday, August 31, 2011, and is expected to break several records within the UFO Digital Network, the world's largest digital cinema network, due to a 'long weekend' of 5 days.
For the week starting August 26, 2011, 'Aarakshan' continues in its third week with 223 UFO theatres. 'Singham', which released on July 22, 2011, continues to screen in 115 UFO digital Theatres in its 6th week. 'Chitkhabrey - Shades of Grey' debuts by screening in 74 UFO digital theatres during August 26-September 1, 2011.
In terms of non-Hindi films, Marathi film 'Morya' screens in 73 UFO digital theatres. Superstar Shivarajakumar's 100th Kannada film and magnum opus 'Jogaiah' screens in 62 UFO Digital Theatres, continuing a new wave in the action film category! Telugu film 'Kandireega', which released on August 12, 2011, screens in 70 UFO Digital Theatres. Tamil film 'Puli Vesham', which releases on August 26, 2011, screens in 61 UFO Digital Theatres.
Source: www.ufomoviez.com
UFO Moviez, the world's single largest networked digital cinema platform, has revolutionized the way films are distributed and exhibited throughout India. The advantage offered by UFO Moviez' digital cinema solutions lies in the fact that theatres are able to quickly source and screen alternative content in situations that call for flexibility in content and quick turnaround time. This serves as a win-win situation for all involved in the film distribution-exhibition chain.
Presently, UFO has a base of close to 2500 digital screens, spread across more than 1300 cities in 26 states of India. Out of these 2500 screens, around 350 screens are in multiplexes (which constitutes over 30% of the multiplex population in the country) and the balance are single screen theatres. The total capacity of these screens is over 1.3 million seats. UFO has so far released more than 3500 films in 29 languages and has conducted more than 7.5 million shows.
UFO Moviez India Limited (UFO) is the pioneer in the Digital Cinema space in India. UFO was founded by Valuable Group in 2005. Leading Indian industrial house Apollo Tyres Group and international PE investors 3i UK and Providence Equity Partners have made investments in UFO.
In a short span of time, UFO has established a very robust network of cinema screens across India and Nepal. With its unique satellite based delivery and most advanced MPEG4 technology, UFO is the market leader in the Digital Cinema space in India.
UFO has significantly contributed to the expansion of the Indian film industry through wide spread day one releases of films across geographies. UFO's present base with satellite based delivery allows the industry to have a much wider release than has been possible through the traditional print medium. The Digital Cinema System provided by UFO is very cost effective and with zero compromise in quality, reliability and security. UFO has successfully demonstrated its technical capabilities by bringing cricket matches of Indian Premier League 2010 (IPL), live to 800 screens in high definition thus providing an option of alternate content to the exhibitors for the first time in India.
UFO has achieved a major technological break-through in the field of 3D. It has indigenously developed a very cost effective technology to convert existing 2D screens into 3D screens. The technology was successfully tested during IPL 2010 and the last four matches were brought live in 3D with exceptional results. With its unique business model wherein the theatre owners are not required to make any investment in the equipment, UFO expects to install 1250 3D screens on its network over the next two years, up from the present 100 3D screens.
Additionally, UFO also markets a unique Ticketing cum Settlement Platform for the entertainment industry called IMPACT. This is a Valuable Technologies initiative to bring transparency, efficiency and accountability in the Media and Entertainment business. The back-end software and infrastructure for Impact has already been developed and deployed along with the online computerized ticket system in more than 200 screens across the states of Maharashtra and Gujarat in India. IMPACT also provides all the stakeholders registered on the IMPACT Exchange with an easy to use but secure web-based portal that can be used as the interface for commerce. In future, IMPACT will handle & guarantee settlements to each stakeholder in addition to providing a common system to be used by the entire value chain.
UFO has recently acquired a strategic stake in Scrabble Entertainment Pvt Limited (Scrabble). Scrabble is the sole aggregator of DCI compliant screens in India and already has more than 280 DCI screens. Scrabble has very recently signed contracts with Hollywood Studios for expansion of its activities in Middle East countries as well. With the strategic investment in Scrabble, UFO is now in a position to provide a complete offering i.e. both DCI as well as non DCI systems for its international forays. UFO is already present in Nepal and is actively looking at markets like Sri Lanka, Bangladesh, Indonesia, Malaysia, Middle East countries and Latin American and East European regions among others for both DCI and Non DCI rollout.
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