America's Favourite 'Vans' Footwear Now Available Exclusively on Myntra.com

Company Brief

Bengaluru, November 15, 2011

Myntra.com, the most popular online destination for fashion and lifestyle shopping, is now home to another iconic brand- 'Vans Shoes'. Vans, the original skateboard shoe company which over its 40 year journey has evolved beyond surf and skate sensibilities.

Vans shoes are available online exclusively on Myntra.com.

For Myntra consumers, Vans offers a complete range of shoes with different categories like OTW for athletic styling, Vault for street-wear design, Core (the authentic skate-board shoes) and many more. Vans also manufacture shoes which are specifically designed for kids offered in infant, toddler and youth sizes. Vans commenced operations way back on 16th March 1966 in Anaheim, California. While Vans were stitching together the first soles, kids all around Southern California were discovering the crazy things one could do on surf and skateboards. With the sticky waffle grip a perfect fit for skateboarding, skaters literally exported Vans around the world on their boards.

Speaking on the new addition, Mr. Mukesh Bansal, CEO, Myntra.com says “We are very excited about the opportunity to bring Vans shoes to Indian consumers. Vans is the original action sports footwear brand grounded in youth, authenticity, and individual style which blends well with the fashion appeal of Myntra.com. Myntra will enable Vans to reach large tier 2 and tier 3 markets that have high demand for international brands but may not have accessibility to the same.””

'Vans' shoes price range starts from Rs 1499 to Rs.4999 and is exclusively available at www.myntra.com

For further information, please contact:

Actimedia

Zachariah Zerin

MObile: +919886065257

Email: zerin@actimediaindia.com