Triumph names Pooja Upadhyay as the India winner of the Triumph Inspiration Award 2012

Company Brief

Mumbai, May 3, 2012

Triumph, one of the world's premier lingerie brands today announced the India winner of the Triumph Inspiration Award 2012. The national final judged by an esteemed panel of personalities that included fashionistas like Anna Singh, Anupama Verma, Vikram Bawa, Nisha Jamwal and Anchal Kumar saw some innovative and creative designs showcased by the students from various fashion schools and institutes. In the end it was the interesting and beautiful design of young fashion student Pooja Upadhyay who was announced as the winner. Pooja Upadhyay will represent India at Triumph Inspiration Award 2012 International Final that will take place in Shanghai in the month of October. The winning international design will be manufactured and will be part of a limited range edition that will be retailed through select Triumph outlets across the world.

The evening also saw the company presenting its much awaited animal print collection christened 'Wild and Sexy' for the first time in India with a beautifully choreographed fashion show that regaled one and all. The eclectic collection which is wild on colour and smooth on fit is playful sexy and is every women's delight.Made in soft fabric and leopard prints it is meant to give the modern women a new kind of confidence and be more fashionable with a touch of bite. One of the highlights of the collection is the Tshirt bra range that is made with special and sensitive fabric whereby Triumph is committed to saving one square meter of rainforest for every one meter of fabric used, so one can look hot and sexy and save the environment at the same time.

Present on the occasion Shalindra Fernando, head of sales and marketing for India and Sri Lanka, said, "Triumph is proud to conduct the TIA contest in India for the fifth consecutive year. This event has now cemented its place in the global fashion calendar, and is an amazing opportunity for young designers to showcase their talent and creativity. The Indian designers who have represented the country in the past have always made their mark, and we are hopeful that this year's candidate will go a step beyond that and place within the top three in Shanghai."

For further information, please contact:

Carat Fresh Integrated

Melissa Vaz

Mobile: +919769943916

E-mail: melissa.vaz@caratfresh.com