Welcome to the World of Home Fragrances

Company Brief

Bangalore, August 9, 2012

Fragrance is life enhancing and hard not to love. IRIS, from Ripple Fragrances, the spatial fragrance initiative of the Mysore-based N R Group launches India’s first complete home fragrance boutique at Lavelle road, Bangalore. At the IRIS Aroma Boutique the sole focus is to provide a complete fragrant experience under one roof revolutionizing the world of Fragrances with a whiff of love.

The ‘Iris Aroma Boutique’ offers an exciting value proposition of both eclectic choice and affordable luxury. The merchandize includes novel fragrance delivery systems, innovative accessories & unique home décor artifacts. The boutique also offers an extensive candle range rarely seen under one roof. IRIS Aroma Boutique keeps in mind the burgeoning expectations of a woman who prides herself on having the best for her home.

Speaking on the Occasion, Mr.Kiran Ranga, Master Fragrance Creator, and Managing Director, Ripple Fragrances said “We are delighted to launch the first complete Home Fragrance Boutique in the country. Over the last 5 years, brand IRIS has carved out a leadership position in the Home fragrance market. IRIS has a pan India presence in home décor and wellness outlets and is the preferred fragrance partner to leading hotels and corporates. Though our products are present in various retail stores in the country, this would be the first stand alone Fragrance Boutique where all IRIS Fragrance products, accessories and home decor artifacts will be made available under one roof. The IRIS Aroma Boutique is designed to provide fragrances and décor for fine living. The Boutique has an extensive fragrance collection not found elsewhere in the country. We are also introducing our new logo which symbolizes transformation.”

Mr. Arjun Ranga, Partner, NR Group, said “I am happy and excited for our new IRIS home fragrance store. It’s a revolutionary concept and I am sure Bangaloreans will embrace our idea of housing all home fragrances under one roof .We have many new &Innovative products & services planned for the store in the days to come. Overall, launching the IRIS Aroma Boutique was a long term vision for us; it will help NR Group further strengthen its leadership position in the home fragrance market”.

With fragrances that mirror national and international trends, world-class ambience and service, Iris Boutique is sure to enthrall Bangaloreans and visitors to the city alike. Be it for a gifting option, or to give your home a fragrance makeover, head to the IRIS Aroma Boutique at Lavelle Road to complement your lifestyle.

The Iris dream is to create sensory delight, through fragrance and form.

For further information, please contact:

Brand-Comm

Divya Renjen

Mobile: +919663330322

Email: divya@brand-comm.com