BIG Cinemas Announces Association with Maniyar Market

Company Brief

Aurangabad, March, 2014

Big Cinemas, a division of Reliance MediaWorks Ltd and a member of Reliance Group today announced its association with Maniyar Market a multi brand retail store into provisions and grains.

This association will culminate into the launch of a 7730 Sq ft supermarket inside BIG Cinemas. In addition to this, Maniyar Market will also be opening Quick Service Restaurants (QSRs) and eateries inside the premises, catering to the local flavor needs of Aurangabad.

BIG Cinemas has always aimed at providing customers a holistic experience, not restricted to cinema viewing alone. With over 410 screens across the country, one of the largest chains with a strong reach across the interiors and metros alike is gradually adopting a retail model, thereby encouraging F&B as well as lifestyle brands to come together and offer an enhanced experience to customers.

Shirish Srivastava, Head- Sales and Marketing, BIG Cinemas said, “The association with Maniyar Market is in alignment with our goal to adopt a retail model at BIG Cinemas. We are here to integrate cinema viewing along with retail therapy and hope Aurangabad enjoys this pilot project.”

Harihar Maniyar said, “We felt that both BIG Cinemas and Maniyar Market follow a format that attracts high footfalls and bringing these together would definitely result in a win-win situation for both. We are extremely glad to be associated with the Reliance Group.”

For further information, please contact:

Yasin Hamidani

Mobile: +919967836604

Email: yasin.communicateindia@gmail.com