BC Web Wise wins Bronze at Asian Advertising Awards

Company Release, April 28

MUMBAI

The winners list is out and BC Web Wise has clinched a Bronze at the Media Spikes 2006, for its eye-catching creative work done on Ford Fusion. It is the only agency from India to have won a metal in the ‘Interactive’ Category. A very happy Chaya Brian Carvalho, Managing Director, BC Web Wise attributes the success of the campaign to her team.

“It is with sincerity, dedication and purpose that every project assigned to us is addressed by everyone at BC Web Wise. I am very proud of each and everyone who is with our team for working together in achieving these recognitions.” Chaya exclaims.

The Ford Fusion creative concept revolved around ford fusion being a city car and thus relating to it as a citizen. The microsite and banners carried the theme around with an urban look and feel while giving information about the new car.

Visit this link to view creatives: http://www.bcwebwise.com/clientarea/aaa/fusion/index.htm

“I am excited to hear about the news of Bronze Medal for Ford Fusion work by BCWebWise team- Second award delivered to our client in span of one year. The team has got great understanding of the medium, which reflects in kind of work they are producing. Some outstanding work and extraordinary commitment delivered to our partnership by the team and Chaya.” Says Tushar Vyas, National Director – Interactions, GroupM.

A panel of creative heavyweights from around the world consisting of Craig Davis, Chief Creative Officer, JWT Worldwide, Nick Cohen, Creative Director, Euro RSCG New York, to name a few, chose the winners from the large number of entries.

About Media Spikes - Asian Advertising Awards

Creativity is the lifeblood of the advertising industry. With this in mind, the Asian Advertising Awards - celebrating their 20th anniversary in 2006 - were conceived to encourage and salute creative excellence across all forms of advertising and an increasingly diverse range of mediums.

Anyone who is involved in creating communications is eligible to enter their work into this advertising competition, which seeks to continuously raise the bar for creative standards in Asia. The 2006 Spikes were judged by a panel made up of the top international and regional talent - most of whom were significant award winners at major advertising competitions last year.