Approach Communications to Launch 'Gramin Today'

Company News

NEW DELHI, October 10

Approach Communications, one of the fastest growing marketing communication organizations gears up to obtain a new identity with the launch of fortnightly publication 'Gramin Today'. This publication not only aims at covering the rural sector all over India but also provide A-Z of Rural knowledge and Technology gathered from all over the country. The publication will fill the gap between the available Hindi publications and rural target audience. Interestingly, firm is already engaged in rural communications and marketing services for various corporate clients.

The fortnightly will prove to be a boon for the advertisers who are trying to tap the rural audience but failed due to lack of available focused media. 'Gramin Today' will be a one-stop update for the rural people giving out the latest policies and also educating the masses about application of scientific knowledge for practical purpose. Publication has been priced at the cover price of Rs.10 considering the rural pocket. A promotional plan is already on the card covering northern India.

Mr. Sonu Tyagi, CEO, Approach Communications said " rural sector makes up a big part of Indian economy ,their upliftment means rise of our economy as well as nation and this is what exactly is the motive of launching Gramin Today." Gramin Today's articles are informative, educative and interactive with comments and discussions with successful farmers, government bodies and related businessmen. The magazine will provide an in-house information portal to cater to occupation options for rural sector. Gramin Today will also list out the current data base of genuine price list for raw materials, seeds etc. and the list of recognized shops for the same.

Gramin Today is one more step of approach communications towards filling communication gap within the society. It will help in improving the living standards of the readers by generating awareness and educating them. Since, society is the mirror of the nation and roots of Indian society lies in rural areas so it's very important to keep our roots healthy and nourished for the upliftment of whole nation.

Approach Communications is a marketing communication organization with its headquarter situated in New Delhi and arms wide spread in various major states of the country. Approach Communications, just in 3 year of operations, have already handled leading entertainment and social sector clients. The agency is present in 5 cities of India with its headquarters in Delhi. Agency has handled accounts like Ajit Mittal Corporation, Foundation of Indian Industry and Economists, Rathi Thermax, U.S.Writopia, SOS Children's Villages of India, Aaliya Productions, Greentech Foundation, General Motors,{ Regional}, Sutlej Motors Ltd, Malaysian Promotion Council, Handicapped Care Foundation, FMCG International , Jhankar Television, JMD Group among others. Agency is very excited about future prospects and soon entering in publications in a big way. Agency has already carved a niche in strategic rural communications services and pitchings for new clients are already on. Agency has worked across industries like FMCG, Healthcare, Lifestyle, Entertainment and Films.

For More Info:

Sonu Tyagi- 9910892684 / 9312659209