Media News
New Delhi, June 5
IBN 7 has re-launched it's popular series – Hindustan ki Kasam in a fresh new format. The series, previously associated with infrastructural issues and other campaign-based stories, will now predominantly focus on human interest stories directly or indirectly related to the day’s news. Concerned authorities and experts will be asked to participate in these cases and provide their valued opinions. The shows airs everyday at 5:30 pm only on IBN 7
An example of story on Hindustan ki Kasam that was aired very recently was that of an engaged couple, where the girl was a Dera follower while the boy and his family were patrons of the Akali Dal. With tensions in Punjab over the Dera Sacha Sauda controversy, the couple’s engagement was broken off leaving the two distressed. While the episode focused on this particular couple it also discussed the repercussion of such communal unrest on various different relationships. Stories like this and other topical and contemporary issues –all associated with the current news and happenings - will be the focus of Hindustan ki Kasam henceforth.
“Hindustan ki Kasam’s new format takes current news stories and provides a human face to it. These stories are emotional and allows viewers to look at the happenings around them in a different light.“ Said, Ashutosh, Managing Editor, IBN 7
For further information please contact:
Parul Bhasin, PR Pundit
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