Bryan Adams gets candid on CNN-IBN’s ’18 till I Die’

Media News

New Delhi, March 13, 2008

CNN-IBN presents a world exclusive interview with one of Rock music’s greatest icons, Bryan Adams. ’18 till I Die’ is a ‘rockumentary’ style special with Adams as he talks candidly about everything from his latest album ‘11’, his music and lots more! The show airs on March 20 at 11:30 pm only on CNN-IBN. Adding to the viewer traction, the channel has also initiated an exciting contest on IBNLive.com based on Adams new music launch. The ’11 Countries in 11 Days Contest’ encourages fans to answer simple questions on their favourite rock idol and subsequently win CD’s of the new album that is set for worldwide release in March.

Named after being the 11th album of his completely original music, outside of live, soundtrack or compilation records, ‘11’ is Bryan Adams latest collection since 2004. ’18 till I Die’ is not only an interview special with the Canadian musician, but also a celebration of his biggest hits thus far. At the same time, catering to his huge fan following in India is the ’11 Countries in 11 Days Contest’, where people can log onto IBNLive.com and answer multiple-choice questions like – ‘What was the name of the first band Bryan Adams joined in 1976?’; ‘Which astrologer did the singer visit during his 2001 India trip?’; ‘Why is Bryan Adams new album called ‘11’? ‘What is Bryan Adams passionate about other than music?’ and ‘What does 69 refer to in “The summer of 69”?’ 50 correct entries stand to win CDs of his new album. With these exciting specials on CNN-IBN, Adams enthusiasts never had it better!

“Bryan Adams’ music has captured Indian audiences, both young and old, for decades. ‘18 till I Die’ gives his fans an insight into what makes him who he is and what inspires his music!” Said, Rajdeep Sardesai, Editor-in-Chief, CNN-IBN & IBN7.

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PR Pundit

Roshni Dhindsa

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