Media News
Mumbai, April 11, 2008
As the temperature rises outside, cool off inside with the new summer line up of shows from NDTV Good Times! From travel and luxury to adventure, relationships, food and the finest drinks, NDTV Good Times brings world-class programming to your doorstep inspiring viewers to discover and savour every moment of life.
Get ready for new shows like 'Limited edition' and 'Free Fall' and fresh episodes in the second season of 'Lounge', 'Highway on my Plate' and 'In High Spirits' anchored by well known personalities who take quirky, funny, spontaneous journeys along with viewers, and discover the best that life offers.
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Speaking on the occasion, Smeeta Chakrabarti, CEO, NDTV Lifestyle said, "Since its launch, NDTV Good Times has covered every aspect of the lifestyle genre to portray the essence of an increasingly global India. We are proud to be leading the lifestyle segment within 6 months of our launch with over 40% market share. The new programmes are a continuation of the channel's strategy to provide stimulating yet substantive shows that are presented with flair. The new shows provide today's discerning audience what they want, and how they want it."
Shibani Sharma Khanna, Channel Head, NDTV Good Times said, "Our new line up of shows this summer is fresh and fun. Through the channel, our aim is to look at and celebrate the change in Indian society and give viewers more of what they are seeking - a good time!"
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Rajat Kapoor on Lounge 2 |
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Perizaad Zorabian on 'Limited Edition'
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'Limited edition', which airs every Sunday at 9.00 pm, is a show with high aspiration value for India's ascendant consumers, with an eye specifically on the high life. The show focuses on all things luxurious, refined and high quality, but more than being a show about all the high end stuff that money can buy, it is a show that sets the benchmark for what to covet. Well known actress and celebrity, Perizaad Zorabian gives you an informed take on the things that epitomise the good life - from million dollar-yatchs to the finest chocolate. Viewers also meet the patrons and the people behind the luxury products and top brands. Limited edition, as the name suggests, features the best of the best!
'Free Fall' which will air every Monday at 10.00 pm starting 21st April 2008 is the journey of a traveller seeking spine-tingling adventure and overcoming her fears in the most exotic locales in the world. Through the half-hour show, travel anchor Neha Dixit takes viewers to the best destinations in the world for the most challenging and thrilling adventure sports. where people dare to do what some of us would be scared to dream of! The show comes complete with information about the destination, the sport, the people who go there, safety tips, all of this and more packed in a nerve racking half hour.
'Lounge' is back and now it's bigger and better. This late night chat show which airs every Friday, Saturday and Sunday at 11.00 pm with screen veteran Rajat Kapoor discusses sensitive topics close to everyone's heart and life. Rajat puts various elements of adult life under the microscope. The show spreads open topics like men and women relationships, sex, sexuality, contraception, living in or living alone, heart-aches and bouncing back. The new series also goes beyond and analyses everything from parent-child relationships to sibling rivalry.
In the third season of 'Highway on my Plate', anchors Rocky and Mayur set off negotiating the winding roads of the Himalayas in the cool crisp air and then on the baking tarmac of Tamil Nadu, Karnataka and Kerala. all in search of local delicacies. However there is one change our highway explorers are having to deal with, and that is being recognized as they satiate their appetites. Is that a good thing or not, we'll tell you as soon as they finish eating every Tuesday 10:00 pm.
In the second season of 'In High Spirits', Shatbhi Basu, India's first woman bartender spikes our drinks to get a global mix. Shatbhi travels to the world's most happening bars and pubs. She'll down ale, mix cocktails and discover national drinks. What's the history behind concoctions from Australia, Indonesia, Mauritius and Ireland? Who gets the vote - Ale, Stout or Cider? Have a behind-the-bar swig and get into high spirits every Tuesday at 9:00pm.
Launched in September 2007, NDTV Good Times, India's first lifestyle channel, targets a largely cosmopolitan, socially upbeat audience who lives in style and enjoys every moment of life. NDTV has come together with the Kingfisher Brand in a first-of-its-kind media alliance for the promotion of NDTV Good Times.
Perizaad Zorabian on 'Limited Edition' 2Anchor Neha Dixit on Free Fall Rajat Kapoor on Lounge 2Highway on my Plate 3Shatbhi Basu on 'In high spirits' 2.
For further information, please contact:
Comma Consulting
Abhinav Srivastava
Mob: +91 9892323750
e-mail: abhinav.srivastava@comma.in