Twist & turn, bend & jump on POGO’s new game show –‘Hole in the Wall’

Media News

New Delhi, July 24, 2008

In line with its commitment to offer bespoke content that resonates with the viewers, POGO, India’s favourite kids’ channel launches its eighth original production, an exciting game show called Hole in the Wall. The innovative game show format will be seen for the first time on Indian television on July 28 at 6 p.m. and will be on air every Monday to Friday. Hole in the Wall will engage the audience with the challenging fumbles & stumbles of the participants. Doubling the fun quotient is host Cyrus Sahukar, Indian television’s acclaimed funny man, whose droll commentary will keep the audiences entertained. The show format is licensed from FremantleMedia and is produced by Wizcraft Television for POGO in India.

Krishna Desai, Director, Programming, Turner International India Pvt. Ltd., said, “POGO is India’s first kids’ channel to acquire a format show. Research and the very successful shows such as Takeshi’s Castle, Just for laugh Gags, have demonstrated that shows with physical challenges and comic moments resonate high among Indian audiences. This encouraged us to bring Hole in the Wall, with its clutter breaking format to India. Cyrus Sahukar was the obvious best choice as he complements Hole in the Wall with his quirky humour and excellent onscreen presence, injecting enthusiasm both for the audience and the contestants.”

Sharing further details on Hole in the Wall, he added, “POGO was the first kids’ channel to launch original productions in India in 2004 and today, the network has over 200 hours of original production in its bouquet. The coming months will see us expanding our suite of offerings. “

Each episode of the action-packed Hole in the Wall comprises of two teams with three contestants each, all dressed in special team-colour costumes with cushioned gears ready to face the wall and take on the opposition team. As the moving wall speeds towards the waiting team player/s, they are required to align themselves to the weird cut out shape/s in the approaching wall, all in seven seconds or be swept into the pool. The game requires fast thinking, dexterity and clever teamwork to keep dry and score higher points.

In each show, the competing teams get an opportunity to score in four rounds. With each round, the game gets interesting as the rounds get tougher; a single player from each team competes in round one, double in round two, triple in round three and the megawall finale fourth round.

Before Hole in The Wall, POGO has created and produced seven hugely popular and distinctive shows– namely, the multi-award winning and popular show arts show M.A.D (Music, Art and Dance); POGO Amazing Kids Awards 2004-2007– India’s first dedicated kids’ awards that voices the choice of Indian kids while saluting the amazing kids of India; C.I.A (Cambala Investigation Agency) – a detective series; Galli Galli Sim Sim –Indian version of world renowned pre-school series, Sesame Street ; Sunaina – a family sit-com; Bam! Bam! Bam!...Gir Pade Hum - a hilarious game show where the only rule is to “Keep standing”; and It’s Alive – a sketch comedy.

For further information, please contact:

Turner International India Pvt. Ltd.

Karuna Gulyani

E-mail: Karuna.gulyani@turner.com

Tel: 011- 416 99123

IPAN

R.K. Tondonsana

Tondonsana.rk@ipan.com

011- 42492107