Radio Dhoom launches in Jamshedpur

Media News,

Jamshedpur, September 17, 2008

After generating buzz in Ranchi, Radio Dhoom has been launched in Jamshedpur in keeping with its plan to expand in the two most affluent cities of Jharkhand. It has indeed set a new standard by combining a right programme mix to cater to a highly engaged audience of Jharkhand. Radio Dhoom relies on its creative content to rise above the noise and this is where it truly sings.

Announcing the launch, K.K. Goenka the group Vice President, Neutral Publishing House Ltd.(Prabhat Khabar) said “We are delighted to announce that after great success of Radio Dhoom in Ranchi, now it will beam into thousands of people of Jamshedpur. Radio Dhoom is targeted specifically towards the youth and their lifestyle trends. Jamshedpur is more cosmopolitan having discos and other happening places but our strategy will be different and we will be promoting regional songs along with the usual hindi chartbusters.”

Sanjeev Kumar Singh, Chief Administrator, Radio Dhoom explained the programming line up. Morning programme called Salam Jamshedpur highlights the achievements of the people of Jamshedpur, Kya Cool Hain Hum focuses on the unfulfilled promises of the Government, Yeh Hai Jamshedpur Meri Jaan is about the developments in the city such as a new mall, fashion trends or the latest gadgets used by the youth. Dil, Dosti, Love Junction is where one can catch the latest blockbuster hindi movie songs.

Launched with the tagline “Tension Nahi Lene Ka” now its time for Jamshedpur to get ready to tune to a tension free zone with Radio Dhoom 104.8 FM.

For further information, please contact:

Prabhat Khabar

Amit Papney

Sr. Area Manager - North

E-mail: amitpapney@gmail.com

Mobile: 9811757555