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Catherine Nebauer appointed as Sr. VP/ GM, Nickelodeon Asia Pacific

Media release, February 17, 2005

New Delhi

Catherine Nebauer has been promoted to Senior Vice President / General Manager, Nickelodeon Asia Pacific, it was announced today by Frank Brown, President, MTV Networks Asia. In her new role, she will lead the development of Nickelodeon’s rapidly expanding operation in Asia-Pacific, focusing on the strategic growth of the brand across all platforms, with an emphasis on programming content and marketing. In this capacity, she will partner with the local management of Nickelodeon’s 24-hour channels in India, Japan, China, Southeast Asia, and Australia, to help drive the brand both in their local markets, and across the Asia-Pacific region.

Nebauer is currently General Manager for Nickelodeon Australia. During her tenure at the channel she has been the driving force behind the launch of the Australian Kids Choice Awards franchise in 2003 and 2004, and has been instrumental in increasing the company’s commitment to local production. In 2004, she also oversaw the launch and development of Nick Jr., the first channel in Australia totally dedicated to preschoolers which launched with Ollie, the first Australian Sesame Muppet created specifically for Nickelodeon Australia.

Frank Brown, President, MTV Networks Asia Pacific said, “Nickelodeon’s phenomenal growth and success in Australia is a testament to Catherine’s leadership and talent. This combined with her 10 years experience in Asia, 7 of them based in Tokyo, makes Catherine a natural choice for this role.”

Before her promotion to General Manager, Nebauer was Nickelodeon Australia’s programming director and was fundamental in acquiring local and international content for the channel, as well as spearheading original co-productions; these include the award-winning BEING EVE, two hour variety show sn:tv which was a localized version of the highly successful UK format SM:TV, and the internationally co-produced YAKKITY YAK.

Nebauer has had over 17 years experience in the media business which has included working with publishing giant Kodansha Limited in the area of international business development, before taking positions with production and distribution houses Southern Star and Fireworks International both in Australia and the United Kingdom.

Catherine will be based in Singapore and report directly to Frank Brown. This appointment will be effective at the end of March and Catherine’s successor at Nickelodeon Australia will be announced in due course.

For further information, please contact:

Anjali Malhotra / Sulaxmi Laud

MTV Networks India

Tel: {022} 5662 2424

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