Web18 revamps CompareIndia.com, adds interactive features

After revamping Ibnlive.com and launching e-commerce portal Homeshop18.com, Web18 has now revamped CompareIndia.com

CompareIndia.com, a consumer electronic product comparison portal acquired by Web18 in 2006, has been revamped. The site is a buying guide to help consumers compare features and prices of various products like mobiles, MP3 players, washing machines and air conditioners. The revamped version has a new user interface and it has been launched in beta version.

Speaking to agencyfaqs!, a spokesperson from CompareIndia.com says, “CompareIndia.com has a new ‘Videos’ feature, which will showcase product videos sourced from Network 18.”

Sections related to interactivity and user generated content have been set up on the site. For instance, a ‘People Talk’ section has been introduced in which users can clear doubts with experts, write product reviews, offer tips and complain about products. ‘Forum’ have been created for different product categories, allowing users to post messages on various products. The search function on the site has also been improved, allowing a user to narrow down the search based on various brands, features and budgets.

Apart from features, CompareIndia.com has also reworked its dealer network and strengthened it by increasing the total number of dealer tie-ups to 30,000 across India. And, in order to cash in on their dealer tie-ups, it has introduced a new section called ‘Hottest Deals’, which showcases various discounts offered by dealers. This section is valid only for Mumbai users right now, but will be extended to other metros soon.