Škoda Auto India ropes in Ranveer Singh as its first-ever brand ambassador

Škoda Auto India announced Bollywood actor Ranveer Singh as its first-ever brand ambassador. Škoda Auto India will soon release its first ad featuring Ranveer Singh alongside the Kushaq. A brand-focused film is planned for March, offering fans and customers a chance to meet Ranveer Singh and Škoda Auto India's management later this year.

Petr Janeba, brand director, Škoda Auto India, speaking on the association shares, “When the Kylaq was premiered, I promised that, ‘Picture abhi baaki hai’. As we celebrate 25 years in India, we have committed to driving into a new era here, which goes beyond launching world-class products. It revolves around revamping every aspect of the business, including the way we engage with our customers and fans. Around the world, and more so in India, cars and movies generate emotions that are unparalleled, and bring people together. And so for the first time in our history in India, I am proud to announce Ranveer Singh as the first-ever brand ambassador for Škoda Auto India. Being a powerhouse of talent and energy, on and off-screen, Ranveer‘s persona strongly reflects our passion and ethos. This announcement comes at a time when we are celebrating 130 years of global excellence. There is a lot more this partnership is going to bring for our products, our network and our customers, as we look to strengthen our position as the most important market for Škoda outside Europe.”

Ranveer Singh, brand ambassador for Škoda Auto India, says, “I am thrilled to be Škoda Auto India’s first-ever brand superstar. This collaboration reflects a shared commitment to excellence, and I look forward to contributing to the growth of Škoda Auto in India. Škoda Auto has a diverse and exciting product portfolio that caters to both automotive enthusiasts and a wider customer base in India’s growing market. With a strong legacy and an iconic range of products, the brand continues to set high standards in the automotive industry.”

The collaboration aims to strengthen the brand’s connection with customers through upcoming campaigns.