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Marketing

India Gate- Kunal SharmaMarketing
Inside India Gate’s packaging-led reset for a changing staples market
By Benita Chacko
Jan 02, 2026 05:00 IST 6 Min read
Vani_mainGuest Article
Healthy or hype? What food labels don’t tell you
By Vani Gupta Dandia
Dec 31, 2025 05:10 IST 2 Min read
Pocket Aces- Shoppable contentDigital
Content that leads to the cart: Pocket Aces’ push to make entertainment shoppable
By Benita Chacko
Dec 30, 2025 05:30 IST 5 Min read
Neha mainGuest Article
How brands can win India’s $2 trillion Gen Z opportunity in 2026
By Neha Jolly Sawhney
Dec 30, 2025 05:20 IST 3 Min read
Lalit Ethane_mainGuest Article
The discovery gap in online retail & how smart marketing can solve it
By Lalit Sharma
Dec 26, 2025 05:10 IST 5 Min read
Vishal HansgGuest Article
Is purpose replacing perfection in luxury and premium branding?
By Vishal Gupta
Dec 23, 2025 05:00 IST 4 Min read
Gus WickGuest Article
Brand betrayal: Trading emotion for engagement and paying the price
By Gustaf Wick
Dec 17, 2025 05:00 IST 2 Min read
Fernando-Fernandez-2-scaledBrands
Unilever pins growth ambitions on India as premium push gathers pace
By afaqs! news bureau
Dec 13, 2025 13:13 IST 3 Min read
JioHotstar South UnboundMedia
After 400 mn users, JioHotstar invests Rs 4,000 cr in South India for the next phase of growth
By Benita Chacko
Dec 10, 2025 05:30 IST 4 Min read
Mia by Tanishq-Hornbill FestivalMarketing
Mia by Tanishq enters Nagaland through Hornbill Festival, eyes North East expansion
By Benita Chacko
Dec 05, 2025 05:30 IST 4 Min read
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