Results for 'Anoop Manohar'


afaqs! CMO Dialogues with Anoop Manohar, CMO, Axis Bank 

In our weekly series, we interview chief marketing officers to find out what influences their strategies and how they navigate the ever-changing marketing landscape.
Marketing Initiative

Social Media is the real-life barometer of customer sentiment, Axis Bank’s Anoop Manohar

The marketing head opens up the ethos of the bank, the importance of authenticity, why digital media is unique, why Quora is interesting and much more.

Manoj Pillai, The Man Who Brought Heart and Soul Down To Visuals In Axis Bank’s Dil Se Open Campaign

An opportunity to tell a great human story in a larger than life manner gets me hooked instinctively - Manoj.
People Spotting

Anoop Manohar is Axis Bank’s new chief marketing officer

He joins the bank from The Coca-Cola Company and takes over from Asha Kharga who'd moved on in March '21.

Coke's premium smartwater is made 'the way clouds are made'