Brands and Content
Comms and PR
Points of View
PlainSpeak with Sreekant
All Week Series
Marketing Thought Leaders
Digipub Week (3rd Edition)
Vdonxt Asia Week (2nd Edition)
Television Week (2nd Edition)
Digipub Week (2nd Edition)
CMO Week (3rd Edition)
Languages Week (2nd Edition)
CMO Week (2nd Edition)
vdonxt asia Week
CMO Week (1st Edition)
The Future of News
Marketers' Excellence Awards
Media Brand Awards
Great LifeStyle Brands
Results for 'Guest Article'
Channelling first thoughts on Channels
Our guest author explores the potential of WhatsApp Channels to transform 1:1 communication into a globally engaging broadcast medium.
Lord Krishna and the art of creative thinking
Our guest author unravels the timeless wisdom of Lord Krishna to reflect upon the modern marketing practices of today's dynamic business world.
Navigating the complex tapestry of DEI in India: A role for leaders and practitioners
Our guest author delves into the hurdles and remedies involved in nurturing diversity, equity, and inclusion within the nation's organisations.
How not to manage a crisis, Adani style
From Zomato to Sequoia, different brands have faced crisis just this month. What can they do differently?
Brainstorming on broadband
"You're on mute", "Can you see me now?", "Am I audible?" - How to have productive meetings despite the chaos?
Ad-tech and the missing stamp of 24 carat assurance
The dust has settled on the gold rush of the programmatic ad-tech boom. Big tech has emerged victorious. What now? Our guest author ponders.
The Drongo Dilemma – wisdom from the trails
Settle for the easy, or chase the dream? Lessons from the desk of an adman, birder and photographer.
The Forties Warriors – holding on, marching on
There are four kinds of professionals that our guest author Shouvik Roy has encountered in the past few years...
Brand communication: Skin-deep versus skin-in-the-game
Across the world, brands are waking up to the need to be part of larger cultural narratives. But being ‘woke’ brings its own challenges.
Why the ad fraternity should stop being the torchbearer for digital
Our guest author explains...