Results for 'Guest Article'

Guest Article

Brainstorming on broadband

"You're on mute", "Can you see me now?", "Am I audible?" - How to have productive meetings despite the chaos?
Guest Article

Ad-tech and the missing stamp of 24 carat assurance

The dust has settled on the gold rush of the programmatic ad-tech boom. Big tech has emerged victorious. What now? Our guest author ponders.
Guest Article

The Drongo Dilemma – wisdom from the trails

Settle for the easy, or chase the dream? Lessons from the desk of an adman, birder and photographer.
Guest Article

The Forties Warriors – holding on, marching on

There are four kinds of professionals that our guest author Shouvik Roy has encountered in the past few years...
Guest Article

Brand communication: Skin-deep versus skin-in-the-game

Across the world, brands are waking up to the need to be part of larger cultural narratives. But being ‘woke’ brings its own challenges.
Guest Article

Why the ad fraternity should stop being the torchbearer for digital

Our guest author explains...
Guest Article

The Rain Man recommends a triple-decker bus to beat the monsoon

Our guest author explains...
Guest Article

What can the M&E sector expect from the budget?

Guest Article

Does your brand give the SPA benefit?

Guest Article

For advertising, it's the season to fake it...