Results for 'KV Sridhar'

Marketing

The lathery journey of the 2.3k crore-plus Santoor brand

Wipro’s sandalwood and turmeric soap claimed to make your skin lie about your age and is now raking in the moolah while at it.
Points of View

What does brand HDFC mean to consumers?

Earlier this week, HDFC Ltd. merged with HDFC Bank. But did people ever see them as two separate entities?
Advertising

"This generation doesn’t believe in advertising anymore": Pops

HyperCollective, which was founded by KV Sridhar 'Pops', was acquired by Nihilent recently. Here's his take on advertising, the modern customer and more
Advertising

Nihilent acquires Pops' Hypercollective

KV Sridhar, founder and chief creative officer of Hypercollective will continue to look after all the creative initiatives at Nihilent and Hypercollective.
Advertising

Sweaty in summer? Lux Cozi has a solution - scented vests

Guest Article

The story behind the Jet Airways logo...

Digital

All Out takes 'tough moms' idea ahead in 4-minute monologue

Advertising

D&AD Awards 2019 Jury announced

Advertising

This time, P&G's Ariel tells sons to Share the Load

Digital

Few years back this ad would've featured a male protagonist...