Results for 'KV Sridhar (Pops)'

Advertising

ASCI refreshes itself with a new brand identity; props up new offerings

They include advisory services for ad folks, updated guidelines for digital, and increased tech use to track content.
Guest Article

Conscience has left the building; what remains are humanlike ruins

“Don’t you find it a shameful antithesis when an industry that exists and is paid for understanding human behaviour is suffering from a loss of humanity?’ writes KV Sridhar, aka Pops.
Companies

Nihilent launches ‘Humanizing Technology’ Campaign

The new brand campaign strengthens Nihilent’s positioning as a human-centric organization with the premise that technology must elevate the human experience to be truly relevant.
Advertising

Asian Paints now offers interior design services

A new diversification from the paints major as it looks to encourage consumers to open their purses and homes.
Marketing

What's the impact of migrant movement on retail FMCG consumption?

From buying local brands to change of loyalty and the need for trust, we deep dive to see how migrant labour movement has changed retail FMCG consumption.
Advertising

It's "safe" to order pizza, Domino's assures families in new ad

Domino's brings science into its sales pitch. It says that pizza is baked at 465 degrees Fahrenheit, and untouched by human hands.
Advertising

New York Festivals 2020 AME Awards announces APAC jurors

Here’s a look at the Indian jury members of the 2020 awards
Advertising

"Fevicol, like OTT, has interesting stories to tell": Vivek Sharma, CMO, Pidilite

On the occasion of Pidilite's 60th birthday, Fevicol has released a long-format video ad.
Advertising

Airtel: SRK on a double roll