Results for 'Manas Mishra'

Advertising

Armed with research reports, surveys, whitepapers... agencies join the race to predict

Of late, advertising and media agencies have turned into mini research firms. Why the sudden frenzy? And do clients see value in their efforts?
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The rise of the consultancies

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War on ad fraud

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Who will protect the small agency?

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Why User-Generated Content will help brands tackle a User-Controlled Future

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Is a 'bigger' media agency always 'better' for your brand?

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So you think the marketing universe revolves around you?

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Is the media agency all about rates?

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Agency Ecology 'Breakdown'?

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Surgical Strike in Marketing ROI