With multiple ads planned throughout the year and new product lineups, the company aims to become a top brand in men's grooming.

Niharika also made her debut in Hollywood with her cameo in Netflix’s Big Mouth earlier this year.

As a collective of young creative technologists, DO stands at the forefront of digital innovation.

With the appointment it aims to expand its top team to capitalise on growing opportunities in Research Based Consulting.

The campaign includes a digital film and social media activation.

The new ad formats include shoppable carousel ads, interactive pause ads, and interactive trivia ads.

Revenue earned in the current quarter was Rs 464.41 crore, compared to Rs 441.4 crore in the same period last year.

The investment in India and APAC countries is set to take over the next 3-5 years, marking the start of a new era in sports.

The brand has launched its mother’s day campaign in partnership with Famous Innovations.

Managing editor Palki Sharma brought attention to the ads and alerted the users.