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Marketing Initiative

ddnbs Marketing Initiative

Hindustan Times brings a gourmet tribute to 100 years of its legacy with HT@100 - The Taste of Time

An exclusive culinary experience celebrating a century of Hindustan Times, crafted by Vikas Khanna and curated by Vir Sanghvi.

By afaqs! partner content
Oct 15, 2024 13:17 IST 3 Min read
hnhs Marketing Initiative

Support for salaried professionals: Hero FinCorp’s Quick Loans to manage your unexpected expenses

By afaqs! partner content
Oct 14, 2024 18:31 IST 4 Min read
gdh Marketing Initiative

Hyundai Motor India IPO: A closer look

By afaqs! partner content
Oct 14, 2024 13:52 IST 6 Min read
v n Marketing Initiative
How health insurance affects your overall health and finances
By afaqs! partner content
Oct 11, 2024 16:41 IST 3 Min read
dsh Marketing Initiative
Global Fintech Fest 2024 unveils innovations, features 800+ speakers across 300 sessions
By afaqs! partner content
Oct 09, 2024 20:37 IST 2 Min read

Latest Stories

The Great Indian Kapil Show Marketing

Netflix aims to become a habit in more Indian homes: Srivats TS

The vice president of marketing at Netflix India, speaks about its ‘Shanivaar Banega Funnyvaar’ for making The Great Indian Kapil Show a Saturday night habit.

By Benita Chacko
Oct 18, 2024 05:30 IST 4 Min read
Tyaani House of Tyaani - Karan Johar Advertising

KJO's Tyaani Jewellery showcases his unique flair in latest campaign

By Yash Bhatia
Oct 18, 2024 05:21 IST 2 Min read
nykaa Advertising

Nykaa 'Find Your Beautiful’ spot touts it as the perfect cosmetic fix

By Nisha Qureshi
Oct 18, 2024 05:10 IST 2 Min read
ytre Advertising
Announcing Foxglove Connect: Enter the Foxglove Awards and network with the best!
By afaqs! news bureau
Oct 18, 2024 05:00 IST 2 Min read
Zomato_SunilGrover Advertising
Sunil Grover graces Zomato's Diwali campaign with 'variety'
By Cheenu Agarwal
Oct 18, 2024 04:50 IST 3 Min read

Media

nettt Media

Netflix Q3 results: India adds to APAC growth with local content surge

The streaming platform’s original film Maharaja garnered 22.6 million views, showcasing the demand for homegrown stories that resonate with Indian viewers.

By afaqs! news bureau
Oct 18, 2024 03:04 IST 2 Min read
Screen (1) Media

Screen Magazine makes a comeback in digital edition

By afaqs! news bureau
Oct 17, 2024 16:15 IST 1 Min read
Lionsgate Advertising

Lionsgate Play offers 7-day free access in new festive campaign

By afaqs! news bureau
Oct 17, 2024 11:00 IST 2 Min read
Amazon Prime Video’ Blockbuster Entertainment for Prime Day 2022 India enthralls audiences Worldwide! OTT Streaming
Prime Video to offer ad-free subscription at higher price in India
By afaqs! news bureau
Oct 17, 2024 09:10 IST 2 Min read
PVRxinox Media
PVR Inox reports Q2 FY25 net loss as revenue falls 19%
By afaqs! news bureau
Oct 16, 2024 15:30 IST 2 Min read

afaqs! Video Interviews

Rohit Bhasin CMO Dialogues Marketing

60% of our marketing budget goes to digital: CMO Kotak Mahindra Bank

Rohit Bhasin, president, head-affluent, NRI, business banking and chief marketing officer, talks about the brand’s marketing strategy, applications of AI, and more.

By Venkata Susmita Biswas
Sep 20, 2024 05:20 IST 4 Min read
India largely watches movies on TV, which makes it a consistent part of media plans to build frequency: Ajay Dang Marketing

India largely watches movies on TV, which makes it a consistent part of media plans to build frequency: Ajay Dang

By Venkata Susmita Biswas
Sep 04, 2024 05:20 IST 3 Min read
Legrand India’s digital spends increased from 5-6% to over 50% in last 10 years Marketing

Legrand India’s digital spends increased from 5-6% to over 50% in last 10 years

By Benita Chacko
Aug 23, 2024 05:20 IST 4 Min read
“Influencer marketing is one of the most low-cost digital marketing avenues we use” Marketing
“Influencer marketing is one of the most low-cost digital marketing avenues we use”
By Venkata Susmita Biswas
Aug 20, 2024 05:20 IST 3 Min read
A century-old brand's recipe for success: MTR's CMO on innovation and staying true to roots Marketing
A century-old brand's recipe for success: MTR's CMO on innovation and staying true to roots
By Ubaid Zargar
Aug 09, 2024 05:20 IST 4 Min read

Brands

White Doodle Sketch Mind Map Brainstorming (1) Marketing

Trust before scale: How challenger brands are winning market share

Leading marketers explain why brands must go beyond media spends, focusing on trust and consumer connections to carve their niche in a cluttered digital landscape.

By Ubaid Zargar
Oct 18, 2024 04:30 IST 3 Min read
BikajixTHF Brands

Bikaji Foods acquires 53% of Hazelnut Factory for Rs 131 crore

By afaqs! news bureau
Oct 17, 2024 12:15 IST 1 Min read
Haldiram's x Turkish Hazelnut Brands

Haldiram’s & Turkish association give Indian mithai a hazelnut twist

By Yash Bhatia
Oct 17, 2024 04:40 IST 2 Min read
hyundai (1) Brands
Hyundai Motor India IPO sees 18% subscription on Day 1
By afaqs! news bureau
Oct 16, 2024 11:54 IST 1 Min read
Brands Brands
Brands must justify green claims or risk penalties under new ad norms
By afaqs! news bureau
Oct 16, 2024 11:20 IST 1 Min read
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