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At Ambience Publicis, Bose worked as vice-president, strategic planning. At IMRB International, he will report to Nita Gopal, vice-president, PQR
Snehasis Bose has joined IMRB International, the market research organisation, as associate vice-president, PQR (Probe Qualitative Research). Prior to this, he was working with Ambience Publicis as vice-president, strategic planning. He will report to Nita Gopal, vice-president, PQR, IMRB International.
Snehasis Bose |
Some of the brands Bose has worked on include Mirinda, Aquafina, Perfetti, Bacardi, Marico, Shaw Wallace and Godrej.
Bose says, “I have always been passionate about understanding the ultimate consumer and knowing what makes him tick. Joining IMRB International puts me closer to this link.”
Nita Gopal |
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