Times Business Solutions appoints Mudra as its creative agency

By , agencyfaqs! | In Advertising | August 02, 2006
Times Business Solutions constitutes of four brands,,, and (earlier called

Times Business & #BANNER1 & # Solutions, which constitutes four brands -,, and (earlier called - has awarded its creative duties to Mudra Communication.

The business was earlier handled by Bates. It is learnt that there were around three agencies in the fray for the business.

According to Sanjay Sharma, executive vice-president and branch head, Mudra, Times was impressed with Mudra's understanding of the category and its consumers.

Sandeep Vij, president, Mudra, adds to this: "Times Business Solutions is known for its aggressive, innovative and highly successful marketing. The total branding solutions offered by Mudra will further strengthen these brands."

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