CRISIL Group & #BANNER1 & # and Television Eighteen Group have joined hands for the purpose of developing a framework for business collaboration. The objective behind this decision is to leverage the strengths of both parties to explore avenues in offering financial information, news and market data and analytics space.
The two companies have been working hand in hand for a while now. The firms institute the yearly Mutual Fund Awards jointly, and also tied up for the recent CNBC Awaaz Awards in real estate. They brought the Indian Budget to television viewers through their joint coverage. Moreover, CNBC TV Eighteen's Emerging India Awards for SMEs is powered by CRISIL.
The collaboration will enable both parties to operate together, in addition to sharing of content and assets. This has been with an aim to deliver better products and services to clients in the financial community.
Commenting on this development, R. Ravimohan, CEO and managing director, CRISIL says, "In this dynamic era of financial markets, it is best to partner various leading organisations to provide better and effective services to cater to market needs. This partnership would result in high quality delivery, in a cost-effective manner."
Haresh Chawla, CEO, Television Eighteen India, adds, "This tie up will align our brand and media strength in the financial news arena with CRISIL's research and news capabilities to deliver robust information and research based products."
For the record, CRISIL is a ratings, financial news, and risk and policy advisory company.
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