AgencyDigi completes second level appointments

AgencyDigi, the independent digital agency started by Prasanth Mohanachandran and Karl Gomes, has roped in three people – Deepak Sharma, Sravani Saha and Mathew Belliraj – at senior levels.

Deepak Sharma was earlier group head, planning, Neo@Ogilvy (Delhi). "His mandate will be to lead and look after the establishment of the New Delhi office," says Mohanachandran, co-founder, AgencyDigi. AgencyDigi is already present in Mumbai and Hyderabad.

Sharma has more than 12 years of experience, during which he has worked with agencies such as BC Webwise as business head (Delhi) and Mediaturf. He has handled clients such as Cisco, Seagate, ITC Hotels and British Airways.

Saha, who was account optimisation strategist at Google (India), has joined AgencyDigi as lead, strategy and planning. She was working with Google since March 2005. Her role at Google mainly comprised of direct sales of search marketing solutions to advertisers and understanding of habits of online consumers. At AgencyDigi, she will be based in Hyderabad.

Belliraj, creative director, Euro RSCG (Bengaluru and Gurgaon) has been appointed as lead, integrated creative. He has about 15 years of work experience, during which he has worked with agencies such as Enterprise Bates, Contract, JWT and Rediffusion Y&R.

Both Sharma and Saha will report to Mohanachandran, while Belliraj will report to Gomes.