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Iyengar joins Sun Direct as head of marketing
Venugopal Iyengar, erstwhile head - marketing, Walt Disney Television International India has moved to Sun Direct as head, marketing. Sun Direct is Sun Network's DTH arm.
Iyengar took charge at Sun Direct last week and reports to Tony D'Silva, chief executive officer, Sun Direct. D'Silva confirmed Iyengar's appointment.
Before that, Iyengar was with Zee Cinema for a year as deputy vice-president, marketing. He has also worked with MTV Networks India for four years as associate director, marketing, where he looked after Nick as well.
In a career spanning 15 years, Iyengar has also worked with Shopper's Stop, Buena Vista Television and AC Nielsen. Iyengar is an engineering graduate and has pursued MBA from University of Pune.
Sun Direct is one of the big players in the DTH space in India, and boasts of more than 5.3 million subscribers.