afaqs!

22feet bags digital duties of RMZ Corp

By Kapil Ohri , afaqs!, New Delhi | In Digital | January 13, 2011
Real estate developer RMZ Corp, which has built the offices of firms like Google, Ford and British Telecom, has handed over its digital duties to 22feet.

The digital agency 22feet has won the digital creative business of the Bengalooru-based real estate company RMZ Corp. The real estate firm has built the offices of Google, Ford, Accenture, Shell, British Telecom and Reuters.

Speaking to afaqs!, Vineet Gupta, managing partner, 22feet, says, "To begin with, we will revamp the website of the company (Rmzcorp.com) and manage its corporate identity in the digital space. Our mandate is to make RMZ Corp an authority in the real estate sector. The site will be re-launched in the next four to six weeks."

The agency which had bagged the creative businesses of Titan Eye +, Peter England, Lee and Bisleri last year and manages the digital creative duties of Fastrack brand will be leveraging the social media to engage consumers with RMZ. Says Gupta, "We will also create and manage the digital presence and marketing for RMZ Corp's upcoming residential projects, which the company will soon unveil."

Search Tags