Mogae Media has appointed Rahul Kishore as senior vice-president, priority projects. He will be responsible for monetising key projects for Mogae and will report to Gaurav Luthra, chief business officer of the company.
Kishore, who has more than 23 years of experience, has been a career entrepreneur and operated his business for about 20 years. An alumnus of St Stephen's College, Delhi, Kishore was responsible for purposive evaluation of media. He has also worked as business head and editorial advisor at the Exchange4media group.
Tanya Goyal, executive director, Mogae Media, says, "Kishore is being tasked to look at large opportunity blocks that can benefit from mobile as a medium. We hope he will be able to open up new vistas of opportunity for the company."
Mogae Media is the new venture launched by ad-man Sandeep Goyal. It is the sole and exclusive partner of Airtel for marketing its entire advertising inventory, which includes mobile-couponing, mobile-deals and mobile value-adds.