Zee Marathi business head Deepak Rajadhyaksha will now be the deputy business head of Zee TV and report to Akash Chawla.
In a bid to push its organisational goals, Zee Entertainment Enterprises Limited (ZEEL) has announced the appointment of Akash Chawla and Deepak Rajadhyaksha for key roles in Zee TV.
As per the new structure, Chawla, in addition to his current portfolio as business head, Essel Vision Productions Limited/Zee Studios for Content Creation on Films, Television, and Digital, will now also take charge as the business head of Zee TV. During his earlier broadcasting stints, Chawla spearheaded marketing functions for national channels like ZeeTV, Zee Cinema, and Zee Classic. He has also played a vital role in the launch of channels like &pictures, Zee Anmol, and Zindagi.
Deepak Rajadhyaksha, who has been business head of Zee Marathi, will now take charge as the deputy business head, Zee TV. The entire programming and operations team will align and report to Rajadhyaksha, who will report to Chawla. Both will work closely with ZEEL MD and CEO Punit Goenka.