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Why did YouTube's biggest star PewDiePie threaten to delete his channel?
The famous video blogger just hit 50.1 million subscribers, after he announced his intention to delete the same.
Earlier this week, YouTube's top creator PewDiePie began lodging complaints that the network was highlighting other people's content over his own to his own subscribers and unsubscribing people from channels.
PewDiePie whose real name is Felix Arvid Ulf Kjellberg, is a Swedish web-based comedian and video producer, best known for his Let's Play commentaries and gaming video logs.
The online star recently claimed that the network was highlighting family-friendly, diverse content over his. He then said he would quit YouTube once he hit 50 million subscribers. Forbes estimated the online star earned $15 million between June 2015 to June 2016.
While PewDiePie did follow through on his promise to delete his channel, it turned out to be online high jinks. The creator, who now has 50.1 million subscribers on his main channel, deleted a smaller account he created. He claimed in a video the whole thing was a hoax, and pointed out the numerous media reports that took him seriously. He of course emerges a big winner from this controversy, as in the six days after he posted his video, he gained 638,100 new subscribers.