“There have been many first-time users in new categories like groceries, alcohol, Genie”: Srivats TS, Swiggy
Swiggy announced that its food delivery business has recovered to around 80-85 per cent of its pre-COVID order value. The platform resumed operations in 500 cities.
"Our marketing spend is at its lowest, since demand is high": Sai Ganesh, Dunzo
During lockdown, customers use Dunzo to get medicines, food, among other things, delivered. But what are the marketing challenges it's facing these days?