Deepti Karthik

Stories by 'Deepti Karthik'

Guest Article

How the D2C mindset reshapes omni channel revenue strategies for brands in India

Our guest author dives into the intricacies of D2C as a powerful force in the ever-changing landscape of consumer-centric innovation.
Guest Article

Deep tech in fashion marketing: how brands are changing consumer experience

With fashion and technology interlocking in an unstoppable manner, purely digital closets don't seem like a far-off reality, says our guest author.