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Ananya Pathak

MakeMyTrip echoes popular sentiment in ad; pushes domestic travel Advertising
MakeMyTrip echoes popular sentiment in ad; pushes domestic travel
By Ananya Pathak
Jan 28, 2021 05:30 IST 3 Min read
Rebel Foods’ food delivery app to use UV sanitised packaging for orders Marketing
Rebel Foods’ food delivery app to use UV sanitised packaging for orders
By Ananya Pathak
Jan 22, 2021 05:30 IST 10 Min read
As users ponder shifting to Signal, Telegram, what can WhatsApp do to restore trust? POV
As users ponder shifting to Signal, Telegram, what can WhatsApp do to restore trust?
By Ananya Pathak
Jan 20, 2021 05:30 IST 6 Min read
Care Health Insurance gets Mirzapur's 'Munna Bhaiya' to narrate benefits of Care Shield Advertising
Care Health Insurance gets Mirzapur's 'Munna Bhaiya' to narrate benefits of Care Shield
By Ananya Pathak
Jan 19, 2021 04:50 IST 3 Min read
"The job at this point is of category creation": Havmor's Shekhar Agarwal on ice cream cakes Marketing
"The job at this point is of category creation": Havmor's Shekhar Agarwal on ice cream cakes
By Ananya Pathak
Jan 18, 2021 05:00 IST 10 Min read
'100% pure, no sugar adulteration,' says Dabur in 3-minute film about the way honey is sourced Advertising
'100% pure, no sugar adulteration,' says Dabur in 3-minute film about the way honey is sourced
By Ananya Pathak
Jan 15, 2021 05:20 IST 2 Min read
How are soaps classified in India? Marketing
How are soaps classified in India?
By Ananya Pathak
Jan 13, 2021 05:10 IST 2 Min read
"Ludo King grew 400% in 2020": Vikash Jaiswal, Gametion Technologies Marketing
"Ludo King grew 400% in 2020": Vikash Jaiswal, Gametion Technologies
By Ananya Pathak
Jan 11, 2021 04:40 IST 2 Min read
“ITC wanted to establish a scientifically advanced range under Savlon portfolio”: Bluemarlin’s Ashwini Pable Marketing
“ITC wanted to establish a scientifically advanced range under Savlon portfolio”: Bluemarlin’s Ashwini Pable
By Ananya Pathak
Dec 28, 2020 05:20 IST 3 Min read
“Important for brands to repackage their unboxing experience”: NH1 Design’s Neha Tulsian Marketing
“Important for brands to repackage their unboxing experience”: NH1 Design’s Neha Tulsian
By Ananya Pathak
Dec 22, 2020 05:10 IST 3 Min read
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