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Influencer Marketing
By
afaqs! news bureau
Influencer Marketing
WTI Space launches version 2.0, an API-integrated platform for influencer marketing
The platform's registration page is now live, allowing influencers and brands to enroll.
By
Yash Bhatia
Advertising
Standup comedian Rahul Subramanian uncovers Amazon’s #TheUnconventionals
According to Amazon, the goal of the campaign is to highlight the diverse range of roles within the organisation.
By
afaqs! news bureau
Influencer Marketing
Did Myfitness accidentally promote betting through its influencer marketing campaign?
In the video, fitness influencer Maanav Sukhija is seen making a bet on the outcome of an IPL match while eating Myfitness peanut butter.
By
afaqs! news bureau
Influencer Marketing
ASCI Academy introduces ‘responsible influencing e-learning course’
It seeks to cover regulatory and platform-specific guidelines, disclosure power, influencer archetypes, and engagement checklists.
By
afaqs! news bureau
Influencer Marketing
E-commerce tops in influencer marketing spending at 27%, FMCG follows: Kofluence Influencer Marketing Report 2024
The report features insights from industry leaders representing top brands such as Domino's, Swiggy Instamart, Flipkart, Meesho and others.
By
afaqs! news bureau
Influencer Marketing
EY and Big Bang Social predict a 25% growth in influencer marketing in India, Rs 3,375 crore by 2026
The growth is expected to be driven by lifestyle, fashion, and beauty sectors, with automobiles, e-commerce, and FMCG spending the most.
By
Ruchika Jha
Influencer Marketing
Are content creators the only catalysts for authentic influencer marketing?
Industry experts reveal how influencers shape public perception, offering insights into their evolution.
By
afaqs! news bureau
Influencer Marketing
French influencer marketing agency Ykone acquires Barcode Entertainment to expand in Asia-Pacific region
The agency has acquired a 70% stake in Barcode Entertainment.
By
Yash Bhatia
Influencer Marketing
RCB, RR, LSG and more teams forge partnerships with influencers to score off the field ahead of Tata IPL 2024
The IPL cricket teams have joined forces with influencers like Danish Sait, Shubham Gaur, and Taran Singh to boost fan engagement.
By
afaqs! news bureau
Corporate Communications and PR
Filter Coffee Co. secures PR & influencer marketing mandate for Skinvest
The partnership aims to deepen consumer connections and enhance Filter Coffee Co.'s standing as an impactful digital agency.
LOAD MORE
By
afaqs! news bureau
Influencer Marketing
WTI Space launches version 2.0, an API-integrated platform for influencer marketing
The platform's registration page is now live, allowing influencers and brands to enroll.
By
Yash Bhatia
Advertising
Standup comedian Rahul Subramanian uncovers Amazon’s #TheUnconventionals
According to Amazon, the goal of the campaign is to highlight the diverse range of roles within the organisation.
By
afaqs! news bureau
Influencer Marketing
Did Myfitness accidentally promote betting through its influencer marketing campaign?
In the video, fitness influencer Maanav Sukhija is seen making a bet on the outcome of an IPL match while eating Myfitness peanut butter.
By
afaqs! news bureau
Influencer Marketing
ASCI Academy introduces ‘responsible influencing e-learning course’
It seeks to cover regulatory and platform-specific guidelines, disclosure power, influencer archetypes, and engagement checklists.
By
afaqs! news bureau
Influencer Marketing
E-commerce tops in influencer marketing spending at 27%, FMCG follows: Kofluence Influencer Marketing Report 2024
The report features insights from industry leaders representing top brands such as Domino's, Swiggy Instamart, Flipkart, Meesho and others.
By
afaqs! news bureau
Influencer Marketing
EY and Big Bang Social predict a 25% growth in influencer marketing in India, Rs 3,375 crore by 2026
The growth is expected to be driven by lifestyle, fashion, and beauty sectors, with automobiles, e-commerce, and FMCG spending the most.
By
Ruchika Jha
Influencer Marketing
Are content creators the only catalysts for authentic influencer marketing?
Industry experts reveal how influencers shape public perception, offering insights into their evolution.
By
afaqs! news bureau
Influencer Marketing
French influencer marketing agency Ykone acquires Barcode Entertainment to expand in Asia-Pacific region
The agency has acquired a 70% stake in Barcode Entertainment.
By
Yash Bhatia
Influencer Marketing
RCB, RR, LSG and more teams forge partnerships with influencers to score off the field ahead of Tata IPL 2024
The IPL cricket teams have joined forces with influencers like Danish Sait, Shubham Gaur, and Taran Singh to boost fan engagement.
By
afaqs! news bureau
Corporate Communications and PR
Filter Coffee Co. secures PR & influencer marketing mandate for Skinvest
The partnership aims to deepen consumer connections and enhance Filter Coffee Co.'s standing as an impactful digital agency.
LOAD MORE