Marketing

WrApped: Are annual reviews brands' new year-end marketing vehicles?

How Asian Paints' clever content play gives it an edge in a competitive market

Firebrand Pushpa draws brands into the spotlight

Spinny and Sachin Tendulkar celebrate their third anniversary

Jeep India is official drive partner of Tennis Premier League Season 6

Tinder wraps up season four of Swipe Ride

Tata Consumer Products re-appoints Wavemaker as its media agency

Barun Prabhakar joins GRM Overseas as Group Chief Marketing Officer

From 10K to 1.5L orders: Magicpin's recipe for food delivery disruption

BMW recreates the legendary M3 GTR from Need for Speed: Most Wanted