The Nation has formed its opinion, ABP News is No.1 yet again

Media Brief

National, March 24, 2017

The viewers decided to make an informed decision with ABP News and made it their No.1 choice. On the counting day of the 5 state elections, ABP News was the clear winner among other news channels with 18%* Market Share followed by AajTak at 16%*, India TV at 13%*, India News and Zee News at 10% each. ABP News was the No.1 channel among all the TV channels during the peak hours(08:00-12:00) of counting day with share of 25.7* GVMs (gross viewership in millions)leaving all the other TV channels like Aaj tak ,India TV, Star Plus, Colors, Sony, 9XM etc far behind .

This No.1 position is result of the grand success of its show ‘Kaun Banega Mukhyamantri’, which is the Highest Election Recall Programme in the country with the highest viewership. KBM aimed at giving all the viewers holistic information about the state elections including various offerings like debates from various constituencies, opinion polls, exit polls, polling & counting day special etc. The programme also has consumer connect with voters through on-ground activation in multiple cities.

The results clearly speaks of the leadership of ABP News programming and puts ‘Kaun Banega Mukhyamantri’ one of the most innovative and comprehensive election related program. So when it comes to Election, ABP news remains their first choice.

For further information please contact:

Twinkle Sharma

Email: twinkles@abpnews.in