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Amit Syngle, CEO and MD of Asian Paints, at the launch of the new Royale Glitz campaign with Deepika Padukone. Learn about the brand's marketing strategy, including its focus on regionalisation and second homes.Marketing
Aspirations & regionalisation power Royale Glitz growth: Asian Paints CEO
By Kausar Madhyia
Sep 09, 2025 05:31 IST 6 Min read
Vidhi EllanGuest Article
How real estate marketing is evolving with aspirational homebuyers
By Vidhi Attri
Sep 09, 2025 04:50 IST 4 Min read
sahil chopra iigcDigital
About IIGC: India’s first self-regulatory body for influencer economy
By Ubaid Zargar
Sep 05, 2025 05:10 IST 4 Min read
Deepa_article_coverSreekant Khandekar Interview
The challenge is to differentiate the fad from the trend: Deepa Krishnan
By Sreekant Khandekar
Sep 04, 2025 05:30 IST 8 Min read
himalaya neem facewashMarketing
At 25, Himalaya Neem Face Wash blends legacy and innovation for its next act
By Anushka Jha
Sep 03, 2025 05:20 IST 4 Min read
american eagle travis kelce adBrands
American Eagle wins big as Swift-Kelce engagement sparks brand frenzy
By Anushka Jha
Sep 01, 2025 05:00 IST 3 Min read
Arpit Jain2Guest Article
Why every developer must think like a D2C brand today
By Arpit Jain
Aug 29, 2025 05:01 IST 2 Min read
Sapna_ManipalGuest Article
Why marketers must factor large language models into their playbook
By Sapna Desai
Aug 28, 2025 05:10 IST 2 Min read
Taylor Swift 'The Life of a Showgirl' Album Marketing Images, Swiftonomics, Taylor Swift New Album, Taylor Swift Tour NewsMarketing
The Life of a Showgirl: Taylor Swift's billion-dollar marketing playbook decoded
By Kausar Madhyia
Aug 22, 2025 05:10 IST 3 Min read
netflix wednesday main imageAdvertising
From Cheetos to world tours: Inside Netflix’s Wednesday marketing machine
By Anushka Jha
Aug 20, 2025 05:00 IST 3 Min read
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