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Akshar Pathak promotes Pizza Hut's new 'Momo Pizza' on Instagram
Is it cheesy? Is it a pizza? Is it a plate of momos? It's... all of the above.
Is 'snacking wanderlust' past its peak?
Buoyed by prolific brand activity in ready-to-cook and food delivery segments, frequent snacking emerged as a biproduct of WFH over 18 months. As offices reopen, will the bingefest wane?
McCain French Fries promotes itself as alternative to restaurant delivery
In an influencer post on Instagram, Akshar Pathak lists down the benefits of making it at home, versus ordering in.
CRED’s Kunal Shah to Xiaomi’s Manu Jain to Zomato’s Deepinder Goyal: The advent of top bosses as a brand's face
We look at the trend of a company’s top guy or senior employee as the brand’s unofficial face, courtesy the power of social media.
A day in the life of a social media manager
The author, an art director at Zomato writes on how not to go about the social media business