Results for 'Anand Narang'

Marketing

Bata India to expand its online presence through social commerce foray

The footwear company is expected to boost its online sales, which currently contribute 15% of its total sales.
Marketing

“Demand for casual footwear and sneakers have risen over 40% in the past two years:” Anand Narang, Bata

From pushing sneakers to experience centres where your shoes and your feet get spa treatments, Bata is shedding its stiff image.
Marketing

As brands invest in own e-commerce channels, will they rival platforms that rescued them?

What happens when brands, thanks to the e-commerce explosion during COVID, begin to rival e-commerce players with their own platforms?
Advertising

Demand has picked up more swiftly in Tier 3 and 4 towns than metros says Bata India's Anand Narang

He spoke about Bata India's new campaign that wants 2020 to end right away and is also accompanied by the launch of a new footwear collection.
Advertising

"Want to showcase fashion makeover of Bata": Anand Narang, VP Marketing, Bata, on new ad

Digital

Huawei and Airtel offer free Wi-Fi on Easy Cab

Digital

Huawei India appoints Windchimes Communications as social media agency