Content Marketing

Our TG comes to us more than we go to them: iQOO India

With 7.2 mn donors, Ketto aims to take crowdfunding to tier-2 and beyond

BGMI promotes its update with a sketch featuring YouTuber Fukra Insaan

Battlegrounds to bridal gowns: How Krafton got a BGMI couple to tie the knot

As Kohli bids adieu to Puma, here’s a recap of his journey with the brand

Second-screen supremacy: YouTube's answer to IPL's cluttered ad landscape

After seven years off-air, CaratLane's new CMO turns the TV ads back on

Kotak Mahindra Bank's IPL ad game: Performance first

Anupam Mittal calls out YouTube for India’s Got Latent fiasco

Kotak Life’s new campaign seeks a fresh outlook on term insurance