We speak to creative leaders about their outlook towards AI in 2024, its impact on creative satisfaction, and expectations ahead.

After all, creating memorable advertising requires not just high creativity, but also a deep understanding of the brand and the product category.

Taking a walk from the living room to the bedroom, and vice versa, to tell an idea to my wife is not as fun as calling her from outside coffee shops.

Despite most countries enforcing a lockdown, forcing people to isolate themselves indoors - Apple wants to encourage creative juices to flow.