Results for 'data marketing'

Interviews

"Creative agencies need to work closely with publishers to stay relevant": Abhik Santara, ^Atom network

It may seem counterintuitive to launch a new agency in the midst of a global pandemic, but ^Atom network’s CEO believes they can make a difference.
Guest Article

Why brands should be hyper about hyper-personalisation

Our guest article by Nishith Srivastava of Indigo Consulting takes a look at the nuances of data marketing.