Results for 'Kiran Giradkar'

Marketing

“Wanted to create noise in a category led by female endorsers:” Kiran Giradkar, CMO, Nilon’s

The food brand recently turned 60. A chat with its CMO about its changing TG, choice of ambassador, media mix and 'new age' food products.
Marketing

In conversation with 5 CMOs helming 'kitchen hack' brands

A chat with executives from ITC, Mother’s Recipe, iD Fresh Foods, Jubilant FoodWorks, Nilon’s about the ready to cook segment, at CMO Week – 2nd edition.