The agency will offer services like PR and image building, identifying diverse revenue streams, legal and financial support, content planning among others.

Masoom Minawala Mehta, Kusha Kapila, Diipa Büller-Khosla, Niharika Nm, Ruhee Dosani, Dolly Singh and Ranveer Allahbadia were spotted at the event this year.

Masoom as a strategic advisor will advise the team at STUMBL and help the company acquire and retain top fashion creators.

While influencer marketing is an attractive medium for brands to create buzz, matching with the right influencers is a challenge.