Results for 'McCann Worldwide'

Marketing

How can startup brands balance performance marketing with brand building?

Industry heads weigh in on the importance that performance marketing and brand-building initiatives hold in the marketing journey of a startup.
Advertising

Prasoon Joshi quizzes Sachin Tendulkar on advertising, at the IAA Summit

Media

TV.NXT 2014: The worlds of TV, cinema and advertising

Advertising

Dettol Pitch: A race to the finish

Advertising

Honda: Wind Beneath India's Wings

Advertising

Amul: Get a Milk Moustache

Advertising

"BJP's creative brief was very structured": Prasoon Joshi and Piyush Pandey

Advertising

McCann, BBH and O&M win at The One Show

Advertising

Goafest 2013: Interface wins Digital Grand Prix

Points of View

POV: Under attack: What should Vim do?