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Results for 'research'
By
Ganapathy Viswanathan
Guest Article
The vital role of strategy-led research in crafting effective PR campaigns
Our guest author delves into the data-driven evolution of PR, shedding light on how insights can reshape brand narratives.
By
Ananya Pathak
Advertising
“Didn't want a drab presentation, so we Indianised it”: Curry Nation’s head on post COVID-based PPT
"Based on no professional research, the idea for the presentation birthed from free-flowing conversations," says Nagessh Pannaswami
By
afaqs
Digital
Understanding social media chatter around automobile brands
By
afaqs
Media
Magazines do not just inform. They engage the best: Association of Indian Magazines
By
afaqs
Advertising
Recommendations, online consumer reviews most trusted form of advertising in India: Nielsen
By
afaqs
Media
Lintas Media Group simplifies touch points with Connexions