Results for 'Somasree Bose Awasthi'


Nihar Naturals looks to shine a new way with Alia Bhatt

Marico CMO Awasthi explains why it chose Bhatt, its market strategy, and why it is betting big on TV.
People Spotting

GCPL’s Somasree Bose Awasthi joins Marico as its new chief marketing officer

Awashti makes the move after spending over 18 years at Godrej.

With Godrej Magic body wash, GCPL brings sustainability to the masses

Somasree Bose Awasthi, CMO, GCPL, says the product is targeted at every soap user, which is 100% penetration.
People Spotting

Somasree Bose Awasthi is now CMO, Godrej Consumer Products

Previously, she was the Head Of Marketing, Homecare Category.

Armed with research reports, surveys, whitepapers... agencies join the race to predict

Of late, advertising and media agencies have turned into mini research firms. Why the sudden frenzy? And do clients see value in their efforts?